Featured Artist: Ale Cervin

Our featured artist of the day is Alejandro Cervin from Hey Now Photography, a portrait and fashion photographer based in Buenos Aires. His portraits of women caught our eye.

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TC: What preset did you use to edit these images?

Ale Cervin: I used the Wolf Pack presets by Tribe Photo Co.

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TC: What gear did you use for these sessions?

AC: I shot with a Nikon D750 and a 35mm 1.4 lens.

TC: What was the inspiration behind these sessions? Any interesting detail you want to share with us?

AC: These are photographs of my latest photo shoots done in my city and others in Buenos Aires, Argentina. I used different scenarios, from shooting in nature to shooting in purely urban locations, seeking to combine the environment with the natural beauty of these women.

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TC: What does your post-production process look like?

AC: I shot these photographs in raw format, I develop my work in Lightroom, basically everything that are tonalities. I focus a lot on the skin tones which are super important for me when I take portraits, and then I finish the details in Photoshop. Without doubts, Tribe Photo Co. has added some magic to my images.

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TC: How has your photography style evolved over time?

AC: I consider myself quite new in this photographic world. I discovered this passion 4 years ago. I started taking pictures of landscapes of my city, Paraná, in Argentina--photos of everyday things and little by little, trying new ways of expressing creativity, perfecting technique day after day. I dedicated myself to study a lot and discovered my true passion for portraits and fashion photography, which led me to meet many interesting people and many different professionals. I am in love with light and colours and I try to convey the atmosphere of the moment in every image. I live all day projecting images in my mind and then capture them with my camera, always looking for that vintage movie style that drives me crazy.

TC: What are your favourite tools for capturing, editing, and enhancing your photographs?

AC: I have two Nikon D750 and D7100 cameras. Without a doubt, my favourite lenses are the Sigma 50 mm 1.8 and the Sigma 35 mm 1.4. To edit, I start with the Wolf Pack presets by Tribe Photo Co.

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TC: What is your greatest piece of advice for emerging photographers?

AC: My advice for those who are beginning is to never stop taking images and to exploit their creativity to the fullest, no matter what photographic equipment they have. I know that many times, they will feel frustrated for some reason but this should be an engine to keep growing and to keep taking photos that feed the soul...

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All images courtesy of Alejandro Cervin. The images were edited with the Wolf Pack presets by Tribe Photo Co.